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==Ethics== Greed, deceit, distrust, and opportunism were highly prized values among Ferengi and all were represented within the Rules. The Ferengi belief in conducting all business dealings under the advisory caveat-emptor, or "buyer beware", further reflected the pursuit of profit at all costs. (TNG: "The Last Outpost") Exploitation was a rule in Ferengi society. The formation of labor unions was forbidden, and indeed most Ferengi did not wish to eradicate exploitation but to become the exploiters. (DS9: "Bar Association") If profit represented the ultimate goal to Ferengi, the loss of profit opportunity represented the ultimate punishment. Ferengi who broke the law could be punished with the loss of all property and assets. If the crime was deemed severe enough the offending Ferengi's family could also suffer loss of profit opportunity, and could even be sold into indentured servitude to repay their debts - both literal and philosophical. The binding nature of contracts was considered a supreme law in Ferengi society and breaking a contract with a fellow Ferengi was a severe crime. (DS9: "Family Business", "Body Parts") Capital punishment was not unknown among Ferengi but perhaps even more feared was revocation of a Ferengi's business license. Such an action prohibited other Ferengi from conducting business with the offender and virtually ostracized a Ferengi from his own society, leaving him with so few opportunities for true profit that death might be preferable. (DS9: "Body Parts") Regard for profit above all else, including life, was also evident in the Ferengi attitude toward dealing in weapons and other military technology. Though the galaxy abounded in weapons dealers, the Ferengi had an approving attitude toward the profession. (TNG: "The Perfect Mate"; DS9: "Business as Usual") Similarly, the Ferengi attitude toward personal liberty was superseded by desire for profit. Despite, or perhaps because of, never having endured slavery themselves Ferengi showed themselves willing to engage in slave-trading if profitable. (ENT: "Acquisition")
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